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Sport has the power to inspire young people and transform lives! This is the central idea that prompted Princess Charlene of Monaco to launch her Foundation on the 14th December 2012.

The primary objective of the Foundation is to save lives by putting an end to drowning. Our mission is to raise public awareness around the dangers of water and to teach children preventive measures and teach them to swim.

Our 3 programmes support our Mission:

  1. Learn to Swim – we host swimming courses and training days to teach school-age children how to swim.
  2. Water Safety – alongside Life Saving South Africa, we teach children the correct safety rules in and around water and train bystanders in rescue and resuscitation.
  3. Sport & Education – we focus on the positive values of sport. We create opportunities and provide financial support to talented athletes who lack the funds required to reach their dreams and achieve their goals. 

Thankfully, we are not alone. Our Foundation receives support from our multiple ambassadors, partners, NPOs, businesses and independent people who give their time and donations to ensure a better, brighter future for our youth in South Africa.

I am determined to reduce deaths by drowning across the world. Together, we will save lives – one person, one family, one community at a time.“

- Her Serene Highness, Princess Charlene of Monaco.